The new rule these days is keeping your startup as dead-simple as possible. Feature creep has so often been the problem for web 1.0 players and the web 2.5 crowd has definitely learned its lesson. I think the reason we’re seeing such a shift to simplicity in this new crowd of web 2.0 apps is simply the fact that everyone is so sick and tired of having to read [ the vcr ] manual just to figure out how to listen to music.
Just as Apple has simplified the personal …